Character Day Hong Kong 2016

To promote the importance of moral education, Seedland Education Charitable Foundation worked with Character Education Foundation to introduce “Character Day” from the United States to Hong Kong. With “Gratitude” as the theme of Character Day Hong Kong 2016, seven ambassadors, including Professor Joseph Sung, SBS, JP, Vice Chancellor of The Chinese University of Hong Kong, Ms Florence Hui, SBS, JP, Under Secretary for Home Affairs, Professor Frederick Ma Si-hang, GBS, JP, Non-executive Chairman of MTR, Mr. David Yeung, Co-founder of Green Monday, Principal Lilian Lui, whose real-life story inspired the film Little Big Master, renowned actor Mr. Alex Fong and actress Ms Karena Lam, were invited to endorse the event, attracting the participation of over 200 schools, corporations and organizations.

Promotional clips of 7 ambassadors of “Character Day Hong Kong” are produced by Seedland Education Charitable Limited: